Twitter today launched a new advertising product that will target promoted tweets to users who watched TV programs during which related television commercials were aired.
Twitter Will Target Promoted Tweets to Users Who Saw Related Ads on TV
Mediabistro Event
We're kicking off our upcoming Social Media Marketing Boot Camp with a special keynote presentation by Ella Chick (left), the digital producer at Anderson Cooper 360°. She'll discuss how the network uses social media for breaking news and leverages social media to draw attention to organizations and causes. Learn more about our program and register here.
Build a Social Business with the Digital Producer at Anderson Cooper 360°
We're kicking off our upcoming Social Media Marketing Boot Camp with a special keynote presentation by Ella Chick (left), the digital producer at Anderson Cooper 360°. She'll discuss how the network uses social media for breaking news and leverages social media to draw attention to organizations and causes. Learn more about our program and register here. Foursquare Licenses Trickling Firehose of Check-in Data to Gnip
Foursquare has tapped the social data amalgamator Gnip to be the exclusive distributor of its check-in data, the companies said today.
Will Google and the FTC Go In for a Rematch?
The FTC is reportedly investigating Google for anti-competitive actions in the $9.64-billion U.S. display advertising market. An inquiry in display advertising might look initially like more of a stretch than the FTC’s failed challenge to the company on search and search advertising. But Google is growing like a weed in the display advertising market, analysts say.
Google Brings Photos from Google+ to the Search Bar
Google+ users will now be able to search through their photos more easily, thanks to an update that Google rolled out today that connects the social layer to the search bar and enhances the process with a new technology that recognizes pictures by their contents instead of their captions or tags.
People on the Street Don’t Know This Cheezy 90′s Headset Isn’t Google Glass [Video]
Comedian and filmmaker Mark Malkoff took to the streets of New York to find out what the average person thought of Google Glass, the wearable computers that not many people have had the pleasure of trying on. What these bystanders didn’t know was that the headset Malkoff was wearing wasn’t Google Glass; it was actually a gaming console from the 90s called an R-Zone.
Google Users Get Simultaneous Search of Email, Docs and Calendar
Google will allow users to unify their Gmail messages, Google Drive files and the Web from the search bar on Gmail or Google.com, the company said today.
Jessica Alba Congratulates the Winners of the Social Star Awards
Jessica Alba has announced the winners of the first-ever Social Star Awards, a 24-hour awards show that was held in Singapore and live streamed on YouTube to honor socially savvy celebrities and their super fans.
Study: Social Recommendations Trump Search When it Comes to Mobile Video Discovery [INFOGRAPHIC]
A survey released today by social video community company Telly found that 67 percent (52 million) of 78 million mobile device owners find videos through social recommendations as compared with 41 percent (32 million) who discover them through search engines.
Internet Week Goes Mainstream with ‘The Internship’ Screening
Actor Josh Brener joined the legion of camera crews that lined the hallways leading to the theater at last night’s Internet Week screening of “The Internship” in New York City, where everyone was anxious to see how a group of early adopters would react to the film.
This Week In Social Commerce — May 23, 2013
While everyone is talking about Tumblr’s acquisition as a one-man show at $1.1 billion, Yahoo! paid $3.5 billion for Geocities back in 1999 with only 19 million uniques compared to Tumblr’s 300 million uniques, so, in some sense, Tumblr is a good deal. While this latest acquisition seems like a big one, it’s also symbolic of what internet traffic is worth now in scale and shows that social blogging networks are not just traffic platforms, but strategic internet real estate. Tumblr, where anyone can blog and share others’ blogs, has also become mainstream, so is everyone blogging now? Is that the future of consumerism?
