Mediabistro Webcast

"Vine: Create Quick Social Videos To Market Your Brand" Webcast

Speaker Gemma CravenVine has added sound and motion to the popular microblogging website, Twitter. Learn how to bring your information to life in our Vine webcast on Wednesday, June 19 from 4-5 pm ET. In this one-hour webcast, Gemma Craven (left), EVP, New York group director at Social@Ogilvy will discuss best practices for using the visual social platform and share some of her team's successful vine videos. Register here.

Exclusive: More Social Experiences in the Works for Food Network, Travel Channel, HGTV Through Echo’s App Management Platform

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Lifestyle networks like the Food Network, HGTV, and the Travel Channel bring out the DIY spirit in viewers, which may be why they have found a home on the second screen. Scripps Network Interactive, which brings these brands to the web, has tapped Echo to power its social interactions with audiences through a real-time app management platform.

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Social Media During a Crisis: 5 Tips

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The good news: social media is a powerful tool people can use to check the status of events as they happen and reconnect with loved ones after a crisis. The bad news: social media not only informs, but occasionally clutters during a crisis. While there are no hard and fast guidelines for social media posting during a crisis, here are some things to consider.

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