Hi AppNewser readers - we're now a part of Mediabistro's SocialTimes.com. For more great App news, reviews, guides and tips, head over to InsideMobileApps.

AdMob, MADS Get Together in Europe

Silicon Alley Insider reports that mobile ad marketplace AdMob has teamed up with MADS, a Dutch mobile ad serving firm, to grow its European presence.

Under the deal, MADS provides its clients with direct access to AdMob ads without having to set up their own, separate partnership.

According to the article, Western Europe was responsible for only 7% of AdMob’s ads served in December, so a partnership with a European firm that serves up some 300 million ads per month is a definite plus.

Related Stories
Mediabistro Course

Email Marketing

Email MarketingStarting January 12, learn how to create campaigns that engage subscribers, increase awareness, and drive traffic and sales! In this course, you'll learn how to create effective email campaigns to meet your company's goals and objectives, develop copywriting and design techniques, create and manage distribution lists, and more! Register now!