AdMob Serves Up 20-Billionth Mobile Ad

AdMob is crowing that it’s served up 20 billion ads, making it the first mobile advertising company to hit this milestone. The 20-billionth impression was from financial services conglomerate HDFC and was displayed on March 25 in India, to someone browsing Cricinfo’s mobile Web site on a Nokia N70.

Other impressive stats from the mobile ad marketplace include:

-Since March 2007, the company’s monthly impressions have grown from 500 million ads per month to 2.5 billion per month.

-AdMob has 40% market reach of US consumers with mobile browsing capabilities. That’s a potential audience of 36 million in the US alone. The company serves ads in more than 160 countries on a daily basis.

-There are now more than 3,900 mobile Web sites using the AdMob platform.

The company also brought this interesting factoid to our attention: “Although AdMob competes most directly with Google and Yahoo, both titans are advertisers on the AdMob network. Ironic eh?”

Join Baratunde Thurston (left), The Onion’s Director of Digital and author of How to Be Black, for an entertaining look at creative social media campaigns in our Social Media Marketing Boot Camp starting February 16. Other speakers include Morin Oluwole (Facebook), Tim Devane (bitly), and SocialTimes' writer Devon Glenn.   Register now.