Ads Likely Coming to Instagram

social networks, social networking, photo sharing, Facebook is looking to monetize Instagram, said the company’s VP of global marketing solutions, Carolyn Everson, in an interview with Business Insider.

Monetization, in all likelihood, means ads and other forms of sponsored content.

“Eventually we’ll figure out a way to monetize Instagram,” Everson told Business Insider.

“There are many brands that use Instagram right now to try to get a feel for how to engage with their followers. We will definitely be figuring out a monetization strategy. When that will happen, I can’t comment, but it’s going to happen,” she said.

The move to pull the plug on Twitter integration, driving pageviews on Instagram.com, also appears to be a move toward adopting an advertising model.

That’s the story of the Web: That which is ad-free won’t stay ad-free forever.

Related Stories
Mediabistro Course

Content Marketing 101

Content Marketing 101Almost 60% of businesses use some form of content marketing. Starting December 8, get hands-on content marketing training in our online boot camp! Through an interactive series of webcasts, content and marketing experts will teach you how to create, distribute, and measure the success of your brand's content! Sign-up before November 10 to get $50 OFF with early bird pricing. Register now!