Key to Launching a Startup? Don’t Let Success Go to Your Head

Manhattan native Alexa Hirschfeld has won numerous accolades: She’s one of Forbes’ “Women to Watch,” one of CNN’s most powerful women entrepreneurs and one of Fast Company’s “Most Influential Women in Tech.” The co-founder of Paperless Post, however, says the key to being successful is to not actually think you’re successful.

“I’ve never taken that stuff seriously,” Hirschfeld said of her many awards. “Often, those things don’t matter; what matters more is getting things done. Also, what scares me is that awards and positive write-ups seem like the kind of thing that make you think you’ve made it, which I would never think.”

Read more in Hey, How’d You Build Paperless Post Into a Powerhouse, Alexa Hirschfeld? [subscription required]

Related Stories
Mediabistro Course

Marketing with Facebook Insights

Marketing with Facebook InsightsStarting October 2, learn how to use Facebook's analytics tool to track and optimize your marketing efforts!  Taught by the group marketing manager of social media at Microsoft/BingAds, Geoffrey Colon will show you how insights works, how to measure key performance indicators, and make your data actionable. Register now!