Aol is restructuring its media brands, but layoffs are not involved and headcount is expected to be unchanged, Silicon Alley Insider reported.

The online giant has already pared about 300 brands down to 37, and an Aol source told Silicon Alley Insider the company will focus on content it is good at selling, such as Cambio, Aol Sessions, and Moviefone.

The source added that Aol has not experienced success selling brands like Joystiq, Engadget, and FanHouse.