According to a study of 100 U.S. newspapers by The Associated Press, many are cutting their use of Web video and laying off video journalists due to cost-cutting measures. AP director of U.S. broadcast news Kevin Roach discussed the results with Beet.TV, saying newspapers should seize the opportunities presented by social media and mobile devices, including tablets, and keep video in their editorial mix.
Starting October 13, Social Media 201 picks up where Social Media 101 left off, to provide you with hands-on instruction for gaining likes, followers, retweets, favorites, pins, and engagement. Social media experts will teach you how to make social media marketing work for your bottom line and achieving your business goals. Register now!