Apple CEO Tim Cook Joins Twitter @tim_cook

Tim Cook, CEO of Apple, known for avoiding social media, has finally joined Twitter. His handle is @tim_cook.

His profile is simple. It says:

“CEO Apple, Fan of Auburn football and Duke basketball”

Cook’s first tweet appeared on Friday:

Since then, he retweeted a tweet Saturday from Conan O’Brien:

As of the time of writing this article, Cook had 225,465 followers, and he is following 29 accounts — a variety of companies, influential people, and organizations, including:

• Pope Francis @Pontifex

• President Bill Clinton @billclinton

• Laurene Jobs (Steve Jobs’ widow) @laurenejobs

• Duke Basketball @dukebasketball

• Nike @Nike

• The Daily Show @DailyShow

• Museum of Modern Art @MuseumModernArt

To see the complete list of who Cook is following, visit https://twitter.com/tim_cook/following.

Readers, do you plan on following Tim Cook on Twitter?

Related Stories
Mediabistro Course

Content Marketing 101

Content Marketing 101Almost 60% of businesses use some form of content marketing. Starting December 8, get hands-on content marketing training in our online boot camp! Through an interactive series of webcasts, content and marketing experts will teach you how to create, distribute, and measure the success of your brand's content! Sign-up before November 10 to get $50 OFF with early bird pricing. Register now!