The Copyblogger report confirms the ambiguity of native advertising, with nearly half of respondents admitting to being clueless.
Christie BarakatChristie Barakat is a freelance writer and assistant professor of media and psychology in Florence, Italy. Find her on Twitter at @christiebrkt.
Twitter says the Gnip acquisition will further extend its data platform.
Encryption keeps a web surfer’s data from being tampered with or seen by others and sends information to the correct recipients.
More than half of marketers cite a lack of resources as a barrier to growth. One way to get ahead of the curve is to turn company brochures and PDF documents into highly-engaging videos.
Just as there are employees losing their jobs because of social media blunders, many promising job candidates have missed out on opportunities based on their social media activity and profiles.
Britons share more than 3.8 million photos and videos of cats every day, compared to just 1.4 million selfies. More than 350,000 cat owners have a social network account set up for their cats.
Millennials spend five hours per day engaged with user-generated content and they remember it more than all other types of media. Social media is the group’s preferred type of digital media, making it a trusted channel to deliver brand messages.
The Singapore Tourism Board removed a promotional video from its YouTube channel after it was described by local news media as “so bad it will go viral.” The video, which was removed after only 400+ views, was accessible elsewhere and did go viral.
Companies like Collective Bias offer brands access to a curated network of expert bloggers who create branded content, then share it across a network of readers.
Sixty percent of all social media time is spent on mobile devices.