YouTube hosted an online screening room of a select group of 12 of the 65 short films showing this year at the Sundance Film Festival Short Film Awards. The films on YouTube were seen more than 2 million times.
A panel of filmmakers at the Sundance Film Festival Saturday discussed how they used social media channels, such as Instagram and Twitter, to find an audience for their work. The panel, “Now Playing: Two Release Models for the New World,” at the Filmmakers Lodge in Park City, UT, showcased the tales behind two previous Sundance winners, “Bones Brigade,” and “Middle of Nowhere.”
The Sundance Film Festival launches this week in Park City, Utah, so what better time to interview the Sundance Institute’s social media manager, Royale Ziegler, about the role social media plays in helping independent filmmakers extend the reach of their films. The following is the result of our email exchange late last week.
Guess the Force may not be with the White House. Fans of the Star Wars film franchise will be disappointed in the Obama Administration’s rejection of a petition that urged the U.S. government to construct a Death Star-like structure in space.
Today marks a new U.S. Congress, but that doesn’t mean we’re done looking back at 2012. We’ve got a list of the top political moments in a year when Facebook, Twitter, Google + and many other social channels played a major role in shaping how elected officials and candidates shaped their image.
While some companies like Shell and AstraZeneca are succeeding on social media, a new study finds that two-thirds of FTSE 100 companies are failing to effectively engage on platforms, such as Facebook, Twitter and YouTube. In fact, the study finds that Linkedin might be the the most underutilized social media platform among the firms. That’s significant for public companies, because the Social Media in the City study also finds a correlation between higher social media peformance and positive movements in stock price among companies listed on the British stock exchange.
In January, 12 new Senators and at least 81 new Representatives will be sworn in as Members of the 113th United States Congress, and they will be stepping into an environment that is increasingly social media savvy, where Google + hangouts and hackathons are de rigeur. What should these new legislators know about new media that can give them a leg-up on their esteemed colleagues?
For the first time, members of President Obama’s digital team are sharing some of the secrets behind their groundbreaking strategy, including how they happened upon the now-famous photo that was used in the most Tweeted and shared Facebook post in history.
Twitter may be many things, but I’ve never heard of the social network compared to dynamite before. But that’s how two of the top press operatives on the presidential campaign trail described Twitter’s impact on the race.
Are Democrats more tech-savvy than Republicans? One GOP digital strategist thinks the answer may be yes, and shares what he thinks the party needs to learn from the Obama campaign in a post on Buzzfeed.
