Barnes & Noble Nook eBook Reader May be a Serious Kindle Competitor

Speaking of eBook readers…

From Engadget…

Barnes & Noble ‘Nook’ e-reader with color touchscreen out Tuesday for $259, says WSJ (update: Best Buy connection?)

…and PCMag.com…

Barnes & Noble E-Reader to Match Kindle’s Price

PCMag’s description of this ebook reader product, apparently named the “Nook”, says it will have a color touch screen and a gray-and-white reading display. Sounds a lot like the Spring Design “Alex” ebook reader I wrote about in my previous blog entry, eh?

At $259, it is the same price as Amazon’s U.S.-only Kindle 2 product. However, if the Nook has a second color touch screen, WiFi, and full web browser, I’m definitely interested. If it can run 3rd party Android apps, I’m really interested. If its 3G access is free (like the Kindle) or reasonably priced, I’m sold and will be running down to an appropriate retailer to buy one.

I guess we’ll find out more in a few hours. Stay tuned…

Join Baratunde Thurston (left), The Onion’s Director of Digital and author of How to Be Black, for an entertaining look at creative social media campaigns in our Social Media Marketing Boot Camp starting February 16. Other speakers include Morin Oluwole (Facebook), Tim Devane (bitly), and SocialTimes' writer Devon Glenn.   Register now.