Bloomberg Game Changers Episodes Boost Bloomberg.com

Bloomberg Game Changers has been a game-changer for Bloomberg.com, as comScore data showed a record traffic spike in October, with the media company’s Web properties totaling some 21 million unique visitors for the month, and the seven episodes of the documentary series contributing to those robust numbers.

Episodes of Bloomberg Game Changers account for four of the 15 most viewed videos on Bloomberg.com, with the installment featuring Apple chairman and CEO Steve Jobs coming in at No. 2 on that list and totaling nearly 500,000 views.

Other subjects of Bloomberg Game Changers: Facebook co-founder and CEO Mark Zuckerberg; Google co-founder and president, technology Sergey Brin and co-founder and president, products Larry Page; Comedy Central’s Jon Stewart, host of The Daily Show with Jon Stewart; Kohlberg Kravis Roberts co-founder Henry Kravis; hip-hop mogul Jay-Z; and Oracle co-founder and CEO Larry Ellison.

Related Stories
Mediabistro Course

Email Marketing

Email MarketingStarting January 12, learn how to create campaigns that engage subscribers, increase awareness, and drive traffic and sales! In this course, you'll learn how to create effective email campaigns to meet your company's goals and objectives, develop copywriting and design techniques, create and manage distribution lists, and more! Register now!