mplayitiPhoneArcade.jpgFacebook members interesting in hunting for iPhone apps but seeking both the thoroughness of a directory and the assistance of reviews might want to play a few quarters in the Mplayit iPhone Arcade, as recommended by TechCrunch.

Mplayit iPhone Arcade includes the more than 100,000 existing iPhone apps, as well as other mobile apps, and each app has a dedicated page with videos, detailed descriptions and reviews, according to TechCrunch. Users also have the option to click through to the Apple App Store and purchase apps, with Mplayit receiving an affiliate fee.

Mplayit iPhone Arcade also recommends apps based on behavior and allows sharing of apps via Facebook and Twitter, and Mplayit founder and CEO Michael Powers told TechCrunch Facebook is the ideal platform due to the ability for users to tap into their social graphs to discover and share apps.