Cablecos Cut Pivot Ties

It’s time to finally put the last nail in the coffin for Pivot, the never-quite-got-anywhere mobile phone joint venture that Sprint created with four cable companies that wanted to compete with the established cellular services.

Neither Sprint nor any of the cablecos ever put much marketing muscle behind Pivot, and they all stopped accepting new subscribers and killed expansion plans in November.

Yesterday Comcast, Time Warner Cable and Cox officially said bye-bye to Pivot and will give what few Pivot subscribers they signed up the option to switch their service to Sprint. Advance/Newhouse, the fourth cable partner, “declined to comment” on its future Pivot plans, MocoNews reports.

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