Podcast

Today, podcasts are one of the most simple ways to brand engaging content and garner loyal followers. But there are mistakes even the pros make that could be the difference between being downloaded or ditched.

In mediabistro.com’s How to Make a Podcast People Want to Subscribe To, producers and hosts count down the nine things that could be preventing you from getting more listeners.

Read more

If you watched some of my recent iPad 2 video recording tests, you probably noticed the loud wind related noise in those videos. That problem got me thinking about the general issue of dealing with noise in recordings made outdoors. So, last night, I took an iPad, the Apple Camera Connection Kit USB interface, and a Microsoft Lifechat LX-3000 noise cancelling headset (with microphone) outside with winds shifting from mild to moderate speeds (up to about 15 MPH) to record a short audio podcast.
Read more

iLounge reports that there are noticeable differences in the audio quality of the microphones in the three main iPad 2 models: WiFi-only, AT&T 3G and Verizon 3G. They report that the WiFi-only model provides the best audio quality followed by the AT&T 3G and Verizon 3G models in that order.

iPad 2 Wi-Fi, 3G models show microphone differences

I have a Verizon 3G iPad 2 and used the SoundNotes app to record Mini-podcast 22. I used its integrated microphone to record the first segment of the podcast. Then, I plugged in Apple’s In-ear headset with microphone to record the second segment. In my opinion the overall sound quality of the segment recorded with the integrated microphone sounded a bit better (fuller) than the sound recorded with the In-ear headset.

As I mention in the podcast, I do not have an iPad 2 WiFi-only or AT&T 3G model to use for comparisons. However, I did not find the sound quality of the recording to have any significant problems.

Podcast 46 was recorded on November 30, 2010. My special guest on this podcast is Adam Sloan who is the COO of The Buzz Killers. Adam and I spoke about their unique and very affordable ($7.50) Buzz Killer Card which eliminates the annoying GSM/3G (AT&T & T-Mobile phones) speaker buzz we often hear when a phone is near a computer speaker, baby monitor, or PA system speakers. The card is a passive device that does not require power of any kind. Adam explained that while speaker buzzing is eliminated (you can actually hear how it works in the podcast), the Buzz Killer Card does not prevent a phone from receiving a phone call or email while it sits on the card.

I have not tried using the Buzz Killer Card myself yet. However, evaluation samples are on their way to me. And, I’ll report my own findings as soon as a I have a chance to try the product.

You can subscribe to my podcasts on iTunes. Just search for “MobileViews Podcast”.

For this week’s Friday Podcast, I had a chance to sit down with Eric Futoran from Hooked Media Group and Yoo Mee Games. They create a social gaming platform which allows players to connect with each other and carry their profile across iPhone and Facebook, as well as power publishers and developers to better monetize their games. They also have the ability to let players earn real cash while playing games.

[display_podcast]
Read more

I recently had the opportunity to sit down with Offerpal’s Director of Marketing, Matt McAllister, to discuss their recent Mobile CPI initiative. We were able to discuss the current state of offers, the importance of social games and applications and how Offerpal ensures that advertisers get good leads.

[display_podcast]
Read more

I had the opportunity to talk with Trip Hawkins, the founder of Electronic Arts and Digital Chocolate, about his new NanoStar card game platform, Facebook games, the importance of story inside of games and more. Click below to hear the interview.

[display_podcast]
Read more

I recently had a chance to connect with gWallet’s Gurbaksh “G” Chahal regarding gWallet’s new Brand Bar, which aims to better engage social gamers with brands. We discussed the current state of the industry, Facebook Credits, the history of the advertising game and what’s next for gWallet. Click below to listen.
Read more

I recently had the chance to talk with Manu Rekhi, the Vice President of Marketing, Business and Corporate Development with Lolapps and a former Senior Product Manager with Google. Socialtimes.com had recently covered the implementation of Lolapps’ Dante’s Inferno application and we wanted to get a bit more information on the development of the application, the social gaming industry in general and the next steps for Lolapps. Click below to listen.
Read more

This evening MySpace sent out a press release announcing that the company’s CEO, Owen Van Natta, is stepping down and will replaced by Mike Jones and Jason Hirschhorn who will serve as co-Presidents. There are a number of interesting components of this news story. The most interesting is that we’ve been hearing rumors that Owen Van Natta was under strict orders to turn the company and if it wasn’t turned around within 6 months he was out. The other interesting tidbit is that Techcrunch recently published that Jason Hirschhorn was exiting the company.
Read more