Tips and How Tos

How to Use Facebook’s Graph Search to Find a Job

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Your Facebook friends (and even friends of friends) can be sources of job leads, if you know how to ask the right questions. Facebook’s search bar, Graph Search, has its own syntax, much like ordering a cup of coffee at Starbucks. To find friends who can introduce you to an employer, you’ll need to type a full sentence into the search bar. First, the basics.

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Get Out of Prism With These Alternative Social Networks

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Even if you are comfortable with securing the borders with unwarranted surveillance, it’s nice to know that there are other alternatives out there you can trust more than Facebook or the NSA. Thanks to The Electronic Frontier Foundation, there’s a growing list of alternative social networks and free proprietary software for the surveillance weary.

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Mediabistro Webcast

"Vine: Create Quick Social Videos To Market Your Brand" Webcast

Speaker Gemma CravenVine has added sound and motion to the popular microblogging website, Twitter. Learn how to bring your information to life in our Vine webcast on Wednesday, June 19 from 4-5 pm ET. In this one-hour webcast, Gemma Craven (left), EVP, New York group director at Social@Ogilvy will discuss best practices for using the visual social platform and share some of her team's successful vine videos. Register here.

5 Things Brands Should Know About Pinterest

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“Pinterest is the Google of the visual web,” says Piqora CEO Sharad Verma. Piqora, formerly called Pinfluencer, is an enterprise discovery marketing and analytics suite for Pinterest that works with brands such as ZGallerie and Steve Madden. Although Pinterest doesn’t have advertising just yet, Piqora has learned from its clients that the site can drive long-tail traffic for brands, even beyond 30 days, as users can search for items on the site at their leisure rather than following a particular feed in real-time like they would on Facebook or Twitter. Here are five things that brands should know about Pinterest:

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5 Strategies for Writing Content to Build Your Web-Based Audience

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With more than a billion people using social media around the world, it’s no surprise that everyone from big businesses to individual entrepreneurs are clamoring for the attention of an expanding online audience. While there are riches and rewards for those who can build a loyal following over which they carry influence, standing out from the growing crowd of online communicators is an increasingly difficult endeavor that requires strategy, talent, and a lot of hard work.

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LinkedIn Explains How To Add Visual Content to Your Profile

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After quietly rolling out new ways for members to display samples of their work on the professional network, LinkedIn has released a slideshow and blog post to demonstrate how to create a Professional Portfolio. Members can now upload documents and add videos, photos, and links to enhance the “Summary,” “Experience” and “Education” sections of their profiles.

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