For the past several months, Temple has been a senior fellow in the John S. Knight Journalism Fellowships program at Stanford.
More than half of marketers cite a lack of resources as a barrier to growth. One way to get ahead of the curve is to turn company brochures and PDF documents into highly-engaging videos.
Sixty-one percent of Americans watched an average of 397 online videos in January, and 36 percent of those videos were ads.
Millennials don’t seem to mind if content is branded, as long as it’s good and resonates with their world view. Check out how these lifestyle brands are creating engaging branded content and connecting with millennials.
In the spirit of reflection, Mashable created an illustrated timeline of Twitter’s inception, explosion and development — all the way up to 2014.
“There’s not a huge difference between a stop-motion Vine and other content, like photos and/or text, when posted to a channel like Twitter.”
More than half of marketing professionals worldwide say video content leads to the greatest ROI.
Having a video go viral used to be like striking gold in a coal mine. These days, viral videos are a far more frequent occurrence and many brands have learned to tap into the zeitgeist.
Part of Conan O’Brien’s genius in the last few years has been his social media savvy. And until recently, he says there was one vital piece missing from his social media empire: LinkedIn.
“I don’t know what LinkedIn is,” he says. “It has to do something with business. I know nothing about LinkedIn. Regardless, I found out I didn’t have a presence and I was enraged.”
The pound sign (#) used to be a thing we pressed at the end of entering numbers in an automated system. This all started to change in 2007 with the introduction of hashtags which used the pound sign as a folksonomic tag.