Virtual Goods and Currency

The digital collectible card game features a completely revised user interface, exciting new content additions, and the introduction of limited edition “Artist Series” cards. CLASH: Rise of Heroes differs from most other online CCG’s in that players are able to battle one another in real-time.

Just a year ago when people mentioned social games, thoughts of Facebook shuddered the mind. Fast forward today, Viximo’s latest report entitled ‘Beyond Facebook’ claims that all the other social networks, that comprise 70 percent of social networking traffic in the world, bring in more gaming revenue combined.

AllFacebook Marketing Conference returns to San Francisco on June 28-29! Join us and get a how-to guide for marketing to Facebook’s 800 million users. A full agenda will be announced soon. Keep an eye on our event site for more information. Special early pricing is available for only $249 until this Wednesday, February 15, so register today.

We know that 0.5% of players statistically account for 75% of a game’s revenue, but is that the upper limit of game monetization? It doesn’t have to be if you adopt casino management techniques for your game portfolio.

Social game developer, RockYou, and the marketing research firm, Interpret, announced the latest findings of their ‘Social Gamer Thought Leadership Study’. The study is the first-of-its-kind as it analyzes behaviors, motivations, and purchase intent among the US social gaming demographic. The results both reaffirm existing assumptions and provide some insightful information about social gamers. More after the jump. Read more

I had a chance to catch up with Woodrow Levin, Founder and CEO of BringIt, a real-time transactional platform that recently launched head-to-head wagering for Facebook games with mobile games to come.

Many of the most successful iOS games are not sold by big name publishers like Electronic Arts. Rather, they’re from smaller developers and are not even sold at all, but given away in the App Store’s Free section, earning their revenue via in-app payments. Flurry, a mobile app analytics company, recently reported that of the [...]

The digital collectible card game features a completely revised user interface, exciting new content additions, and the introduction of limited edition “Artist Series” cards. CLASH: Rise of Heroes differs from most other online CCG’s in that players are able to battle one another in real-time.

Today Tapjoy has hit a major landmark of attaining over 10,000 apps in its network through its latest partnerships with OMGPOP and Moblyng among others. This milestone is significant because it shows that there are at least that many freemium based apps utilizing virtual currency to monetize their apps.

Leading virtual goods agency Virtual Greats recently announced a partnership with SKECHERS to distribute the footwear brand’s items in many online destinations such as Meez.com and WeeWorld. We also had a chance to catch up with Founder and CEO of Virtual Greats, Dan Jansen, about his thoughts on the new deal. More after the jump.

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Typing a credit card number and other information required for online payments is never an enjoyable task. A startup, card.io, has an idea for a better way to make online credit card payments. Card.io Lets You Pay on Mobile by Holding a Credit Card Up to the Phone (ReadWrite Mobile) card.io is offering developers a [...]

If 2010 is remembered as the year that games on social networks became a billion dollar business, 2011 is quickly becoming the year that the industry is starting to mature. Facebook is mandating Credits effective July 1st, creating massive changes in the monetization ecosystem, last year’s hit games are fighting for their lives, and new developers and games are climbing the leaderboards. At the same time, larger players are consolidating smaller studios and teams, and large media companies and traditional game developers continue to plot their social gaming strategies.