ChaCha Breaks into Top 10 for SMS Traffic

SMS search service ChaCha is crowing that it was one of the top 10 companies in terms of SMS traffic, according to the 4Q08 Mobile Messaging Report from Nielsen. Going head-to-head, ChaCha saw 70% of the traffic as did market leader Google. Not bad for a company that only launched in January of 2008.

ChaCha, which took the seventh position, is also gaining ground on social sites Facebook and Twitter, the company brags. ChaCha’s service lets users text a question to a short code (242242 or “CHACHA”) and receive an answer, often within seconds. The service clocked more than 3.5 million unique mobile users in its first year.

Related Stories
Mediabistro Course

Marketing with Facebook Insights

Marketing with Facebook InsightsStarting October 2, learn how to use Facebook's analytics tool to track and optimize your marketing efforts!  Taught by the group marketing manager of social media at Microsoft/BingAds, Geoffrey Colon will show you how insights works, how to measure key performance indicators, and make your data actionable. Register now!