Demand Media IPO: Late Next Week

The previously reported initial public offering for content aggregator Demand Media will take place late next week, sources told AllThingsD.

According to the company’s filing with the Securities and Exchange Commission, shares will be priced at $14-$16 apiece, and Demand Media can sell up to 8.625 million, potentially putting the company’s worth at $1.3 billion and raising $138 million.

Goldman Sachs and Morgan Stanley are leading the IPO, and Demand Media will trade on the New York Stock Exchange using the symbol DMD, according to AllThingsD.

Related Stories
Mediabistro Course

Pinterest Marketing

Pinterest MarketingPinterest isn't just for wedding boards! Starting September 15, learn how to pin your way to a wider audience. In this online course, you'll learn how to set up your Pinterest page, create a Pinterest playbook, and appeal to Pinterest users by showcasing your brand in a unique and accessible way. Register now!