Hi AppNewser readers - we're now a part of Mediabistro's SocialTimes.com. For more great App news, reviews, guides and tips, head over to InsideMobileApps.

Disgruntled British Airway Customer Using Promoted Tweets to Complain About Lost Luggage

Lost luggage. Just thinking about it usually makes me irate, but I don’t often find solutions to my frustration as easily as this Twitter user, @HVSN. In a stroke of genius, he used Twitter’s promoted posts advertising platform to get his luggage back. He’s willing to continue to pay for ads until they find his luggage. Brilliant.

Evidently British Airways is not very good at Twitter or flame control. The airline took a while to respond, and didn’t even realize which customers were following them.

 

Further, the promotions have garnered @HVSN a following of even more unhappy flyers. Everyone’s chiming in with their own lost luggage anecdotes. Maybe you have one as well? Isn’t it time to take back social advertising?

 

Related Stories
Mediabistro Course

Email Marketing

Email MarketingStarting January 12, learn how to create campaigns that engage subscribers, increase awareness, and drive traffic and sales! In this course, you'll learn how to create effective email campaigns to meet your company's goals and objectives, develop copywriting and design techniques, create and manage distribution lists, and more! Register now!