Election Day Check-In Time: foursquare Teams Up with The I Voted Project on I Voted Badge

foursquare users: Don’t forget to check in on Election Day Nov. 2, as The I Voted Project teamed up with the location-based mobile app to create the official I Voted badge, awarded to users who check in to their polling place locations and “shout” #ivoted

Jordan Raynor, president of Direct Media Strategies and founder of the I Voted Act.ly Petition, made the announcement on his blog. Highlights:

This project was designed with three purposes in mind: to encourage civic participation through the distribution of the “I Voted” foursquare badge; to increase transparency by visualizing how many voters are checking-in, and at which polling locations; and to develop a replicable and scalable system to use for the 2012 presidential elections and beyond.

The official I Voted Project site, located at elections.foursquare.com, will go live Nov. 2 and display “I Voted” check-ins throughout the country as they are happening. The site will allow users to explore check-ins by city and state, while also providing data about the volume, time of day, and gender that each polling location is experiencing. The interactive map of check-ins will also be available for embed on any Web site.

foursquare director of business development Eric Friedman said in a statement:

We’re excited to work with such an amazing group of partners to harness the power of foursquare to drive civic engagement through the I Voted badge. With more than 4 million users, foursquare is now at the scale where check-ins communicate a larger trend, and we’re excited to make this data more accessible to the public.

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