While Jeff Bezos thinks that iPads are just for playing video games, iPad user behavior is telling a different story. As of this afternoon at 2pm ET, there are three eReader apps in the Top 20 for the App Store’s Top Free iPad Apps list.
Apple’s iBooks is No. 1, Amazon’s Kindle app is No. 8 and Barnes & Noble’s Nook app is No. 18. To be clear, this is for all free iPad apps, not just apps in the Books category. With iBooks beating out Simply Solitaire HD and Fruit Ninja HD Lite, and Kindle and iBooks beating out UNO HD, iPad users are showing that they do more than just play video games on their iPads. Or at least they download the apps with the intention to read.
News apps are also popular, with The Weather Channel app holding the No. 2 position, the CNN app holding the No. 3 position and the NYTimes for iPad app holding the No. 15 position.
iPad users also like streaming content. Netflix is the No. 6 free app and Pandora Radio is No. 10.