Eric Eldon must really want to get Inside Facebook.

Eldon left his editor post at VentureBeat, where he led coverage of digital media and social networking, to become co-editor of Inside Facebook and Inside Social Games, Inside Facebook announced.

While at VentureBeat, Eldon broke the story about Facebook’s plan to let employees sell stock in the company at a $4 billion valuation, according to Silicon Alley Insider.

Inside Facebook’s Justin Smith wrote on the post announcing Eldon’s hire:

Eric is one of the most knowledgeable journalists and analysts covering our space, and he’ll be helping us deepen and expand our services to you. Eric is making a bold move to IF and ISG, and I’m grateful and thrilled to have him on our team.