Esquire Debuts iPad App

Esquire threw its hat into the iPad ring Thursday, debuting its app for the Apple tablet, which will cost $4.99 monthly. The iPhone edition of the Hearst Magazines title costs $2.99 per issue.

The iPad app for the October issue features an animated introduction by cover subject actor Javier Bardem, an interactive animation of the current and future construction of the World Trade Center, a 360-degree view of fall style for men, video of actress Keri Russell, and all of the content from the magazine.

Related Stories
Mediabistro Course

Marketing with Facebook Insights

Marketing with Facebook InsightsStarting October 2, learn how to use Facebook's analytics tool to track and optimize your marketing efforts!  Taught by the group marketing manager of social media at Microsoft/BingAds, Geoffrey Colon will show you how insights works, how to measure key performance indicators, and make your data actionable. Register now!