Etsy Launches More Powerful iPhone App

Etsy, social commerce,Etsy, a sales platform for handcrafted items, launched a new version of its iOS app designed to make it easier for sellers to manage their online shops.

The app allows users to create new listings from their phones. A crafter might make a new project in his or her studio and list it for sale without going home first, Etsy said in a blog post.

“It’s possible to manage an Etsy shop for weeks on end, without ever turning on a computer. We hope this will make it easier for sellers to keep up with holiday demand,” the blog post said.

A full quarter of Etsy’s traffic comes from mobile devices, the company said, and iPhone users convert from looking at a product to buying at twice the rate of the site’s average user.

The updated app also introduces support for more languages, as Etsy works to expand its international user base.

Related Stories
Mediabistro Course

Podcasting

PodcastingLearn to develop, create, and launch your own podcast! Starting October 23, Steve Belaner, the host of the weekly podcast The Gamut, will teach you how to determine the goals of your podcast, perfect your concept, contact and book guests, market your podcast,  and get your show up and running in just a few weeks. Register now!