SocialTimes

Study: Google Ads More Effective Than Facebook | Social Media-Sex Connection? | Flickr Rolls Out New Photo Layout

Tim Sohn — Wed, 16 May 2012 08:00:33 +0000

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Study: Google Ads Work Better Than Facebook’s (Boston Herald)
Facebook may be this week’s stock market darling, but when it comes to online display advertising, search engine Google provides advertisers with “significantly more value” than the social media giant in terms of growth rates, performance, targeting options and formats, according to a study released Tuesday. The study compares the value of Facebook advertising to Google’s Display Network. PC Magazine Facebook moved quickly — again — to address concerns that it wasn’t doing enough to satisfy mobile users, buying the developers of the Lightbox Android photo app. However, the company also made it clear that Facebook was not acquiring the company or the photos that users had stored on the Lightbox website, just the developer team. AdAge General Motors said Tuesday that it is “reassessing” its spending on Facebook advertising — about $10 million — but “remains committed” to the social network as part of “an aggressive content strategy with all our products and brands.” Meanwhile, Scott Monty, Ford’s head of social media, said that the automaker is bullish about Facebook ads — particularly “sponsored stories” that contain a social layer — and intends to “accelerate” spending on them. AllFacebook Facebook followed up last week’s introduction of its app center with two new metrics to its insights for applications: app ratings and negative feedback. The new app ratings dashboard will bring developers information on how users rated their apps with the five-star ratings system Facebook recently implemented. The negative feedback feature shows developers how many times stories from their apps have been hidden or reported as spam, as well as how many times the app itself has been blocked. Mashable Two Colombian criminals almost got away with robbing an Internet cafe, but one of them checked Facebook first — and ended up being identified and arrested because he forgot to log out. The two men whipped out guns at the cash register to demand money and made a clean getaway on a motorcycle. After the men escaped, an employee at the cafe called the police turning in information from the Facebook page that led to his arrest. continued…

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These 3 Social Media-Themed Products Take ‘Screen Printing’ to the Next Level

Devon Glenn — Tue, 15 May 2012 15:21:16 +0000

We’ve heard of Web 2.0, but Print 2.0? From Twitter posters to Facebook albums, here are three social media-themed products printed straight from the screen.

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When Instagram Becomes Art: A Look at the W Hotel’s Photography Exhibit in New York

Devon Glenn — Tue, 15 May 2012 13:12:47 +0000

With Internet Week in full swing, I stopped by the W Hotel in Times Square to get a look at the Instagram photography exhibit, a collaboration between the hotel and a photography community called Instagram NYC.

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Imagine a CBS Sitcom Starring Groupon Employees — It’s Happening

Neil Vidyarthi — Tue, 15 May 2012 11:51:48 +0000

Vanity Fair is reporting that a new sitcom entitled “Friend Me” has just been ordered to series by CBS and will feature characters who work at Groupon. In January, when news first broke of the pilot episode, Groupon denied that it had any involvement in the show, but that’s because it was a one off pilot. Now that the show will be airing weekly, will Groupon need to intervene in some way?

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The History of Social Recruiting [Infographic]

Neil Vidyarthi — Tue, 15 May 2012 10:51:41 +0000

There was once a time when you’d type up your resume on your old fashioned word processor, add a little flair and a unique (but not irresponsible) font and print it out to deliver by hand to a prospective employer. Those days are long gone, and today’s job hunt is new territory for people on all sides of the fence. A new infographic looks at the history of social recruiting and provides some startling statistics about how many people are using it — for instance, 49% of employed Americans are looking for new jobs on social networks.

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2-Second Trick For Boosting Your YouTube Channel’s Google Ranking

Megan O'Neill — Tue, 15 May 2012 09:51:42 +0000

Looking for an easy way to boost your YouTube video ranking in search results? At the beginning of a video of Steve Garfield’s presentation from Blog World & New Media Expo LA 2011, Paul Colligan offers up a quick tip that can do wonders in making your videos more discoverable in Google.
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Quora Raises $50 Million at $400 Million Valuation

Neil Vidyarthi — Tue, 15 May 2012 09:11:29 +0000

Quora, the social question and answer site that was all the rage in 2009, has raised $50 million as reported by the Wall Street Journal. Peter Thiel, the co-founder of Paypal and an early Facebook investor, was one of the main contributors, along with Quora co-founder Adam D’Angelo who put $20 million of his own money.

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Facebook Boosts IPO Range | Report: iCloud to Include Photo-Sharing | Twitter to Send Email Digests With Summify Technology

Tim Sohn — Tue, 15 May 2012 07:48:15 +0000

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In Facebook IPO, Frenzy, Skepticism (The Wall Street Journal)
Facebook’s coming initial public offering has set off a frenzy of anticipation among Main Street and Wall Street investors desperate to get their hands on the stock. Late Monday, the social network raised the price range for its IPO to $34 to $38 a share, from $28 to $35 a share, said a person familiar with the matter, in a sign of investor appetite for the offering. Inside Facebook Facebook has announced a new design for its mobile newsfeed that displays posts in individual boxes similar to how they appear on timeline. As part of the redesign, photos now appear three times larger than before, which could make browsing more efficient since there is less need to tap to see an image full-screen. Yahoo! News/The Lookout Is Facebook a flash in the pan? Nearly half of Americans think so, according to a new AP/CNBC poll. Forty-six percent of those polled said the social networking giant is likely to “fade away as new things come along,” while 43 percent predict it will be “successful over the long term.” CNBC The poll also shows that 57 percent of Facebook users say they never click ads or other sponsored content when they use the site, with another 26 percent saying they hardly ever engage in such activity AllFacebook Recent college graduate Suleika Jaouad found out that when she opened up about having leukemia on Facebook, there was a community ready to embrace her as she faced this new challenge in life. Caretakers and fellow cancer patients, friends and family all were there waiting to offer support and share advice. continued…

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Interested In Buying One Share Of Facebook Stock?

Neil Vidyarthi — Mon, 14 May 2012 16:34:10 +0000

Buying one share of a stock will not lead to extensive financial gains or losses, but for those interested in a collectible fromFacebook’s Friday initial public offering, the social network will issue paper stock certificates, according to its IPO filing.

Who Are The Top Internet Retailers On Facebook, Twitter, Google+ And Pinterest? [INFOGRAPHIC]

Neil Vidyarthi — Mon, 14 May 2012 12:51:56 +0000

Did you know that 96 percent of the top 250 internet retailers have a presence on Twitter, and command an average follower count of 57,097?

These impressive numbers are only bettered by Facebook, which has a slight edge over Twitter in overall usage (97 percent) but dwarfs the micro-blobbing network in audience size. The top Facebook-using internet retailers average almost one million fans a piece, and some 43 retailer Facebook Pages have more than a million Likes.

How to Spot an Instagram Junkie [Infographic]

Devon Glenn — Mon, 14 May 2012 10:47:24 +0000

Want to know whose obsession with sharing photos on Instagram is becoming a problem? Step 1: Look in the mirror. Step 2: Check out this infographic from Flowtown.

If you love the photo-sharing app for its easy sharing capabilities and sexy light filters, you are not alone. There are now 40 million users who have fallen for its charm. A sore thumb from excessive scrolling is to be expected; disdain for Android users and Instagram’s new parent company, Facebook, are signs of a more serious problem.

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PostSecret Founder Answers All Questions at Reddit

Neil Vidyarthi — Mon, 14 May 2012 10:10:53 +0000

PostSecret is no longer a secret. The postcard secrets service that lets people send in their deepest anonymous secrets on a home-made postcard has been running since 2005, and founder Frank Warren took the time out to talk with the Reddit community on Friday to answer people’s questions about the service.

Frank introduced himself and answered questions for hours. He discussed some of the weirdest and wildest postcards he’d ever seen, and although he had a few hiccups with the format, people seemed to dig his answers and he got a ton of upvotes, unlike that Rampart star who botched his AMA recently. Here is one of his most upvoted comments.

For me the most disturbing secret was a photograph of a young girl who had cut her face so that it appeared as though she was crying blood tears. (I just remember that image not the secret.)

Another time I was contacted by the FBI about a secret. I am unable to share the details of that secret.

He also answered the big question of how he actually determines what to put in the book.

I get hundreds every week and try to select secrets for postsecret.com that I have not seen before or that express a common secret in a new of visually interesting way. I always try to include secrets that touch on the full range of human emotion. So there will always be at least one secret that’s funny, shocking, erotic, controversial, hopeful, etc. I also try to arrange the secrets so they tell a story.

Check out the entire Reddit Ask Me Anything (AMA) here. Also, Frank also linked to his TED talk, where he talks about “half a million secrets” and reveals some of the best he’s ever seen. It’s a highly entertaining watch!

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Kickstarter Bug Exposes Private Project Info to Public

Neil Vidyarthi — Mon, 14 May 2012 09:18:37 +0000

On Friday, a Kickstarter engineer discovered a small bug in Kickstarter’s private API. The bug allowed a user’s private project data to be accessed via the API. No financial data was compromised, but users with private projects may have had some of their information leaked. Kickstarter reports that 48 projects were accessed during the weeks where the bug was live, but there’s no telling whether those were authorized by the original project owners or not.

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Facebook IPO Expected Friday | New Jersey City Bans Texting and Walking | Yahoo Interim CEO Oversaw Myspace Acquisition

Tim Sohn — Mon, 14 May 2012 07:42:53 +0000

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Facebook IPO Week: The Basics (PC Magazine)
Big news for Facebook this week — and no, not just because the company is testing new ways for its users to annoy each other in the form of paid-for “highlighted” posts. Actually, it’s Facebook IPO week! The significance of this fact carries a ton of importance if you’re an institutional investor, a small amount of importance if you’re a neophyte investor, and absolutely no meaning whatsoever if you think the stock market is little more than organized gambling. ZDNET Going public brings with it all new pressures. For venture-backed companies such as Facebook, it means a difficult transition from the multi-year expectation on delivering returns to the quarterly results horizon. Even in the extremely fast-moving world of Internet companies, this can come as a shock to the system. AP He famously wears a hoodie, jeans and sneakers, and he was born the year Apple introduced the Macintosh. Today is his 28th birthday. With eight years on the job, Mark Zuckerberg, Facebook’s CEO, has logged more time as leader than the average CEO, whose tenure is a little more than seven years, according to executive search firm Spencer Stuart. Bloomberg News Apple co-founder Steve Wozniak said he will buy shares in Facebook when the social networking company sells stock to the public. Wozniak, who built the first Apple computer with Steve Jobs and co-founded the company with him in 1976, said he would buy Facebook’s stock regardless of its valuation. Mashable Facebook, infamous for its changing policies and confusion among users about what they’re getting themselves into when they use the world’s largest social network, has finally aggregated all its terms and policies under the same roof. That roof — Facebook.com/policies — contains, in the words of Facebook, “Everything you need to know, all in one place.” continued…

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Spotify, Google+ Hangouts on Air, and other Free Tools [Podcast]

Devon Glenn — Fri, 11 May 2012 16:57:32 +0000

On today’s Morning Media Menu (MP3 link), I joined GalleyCat editor Jason Boog for a chat about our favorite new Spotify apps.

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New Career Opportunities Daily: The best jobs in media.