foursquare Doesn’t Mind If You Just Look Around

So far in 2011, foursquare is adding users at the pace of roughly 1 million every six weeks, but co-founder and CEO Dennis Crowley is working toward picking up that pace.

Speaking at the 140 Characters Conference at the 92nd Street Y in New York, Crowley said foursquare introduced its Explore feature so that the location-based mobile app could also function as a city guide, potentially attracting users who would log on to gather recommendations, and not necessarily to interact with other users, The New York Observer’s Betabeat reported.

Crowley cited research from Sysmos, saying that 5 percent of Twitter users account for 75 percent of its activity, and that 21 percent of Twitter users have never tweeted, while 85 percent tweet less than once per day, according to Betabeat.

Related Stories
Mediabistro Course

Instagram Marketing

Instagram MarketingStarting October 27, learn how to gain likes and followers on one of the most popular social media platforms! In this course, you'll learn how to develop an Instagram strategy that will make your profile stand out and gain new followers, tell a brand story through photos, and use your Instagram profile to drive your sales and business objectives. Register now!