Hi ThinkMobile readers - all the great mobile apps, devices and reviews are now a part of mediabistro's SocialTimes.com. Thanks for reading!

inrix_traffic.png

You don’t see many firms and apps with names ALL IN CAPS anymore. But, here’s a free iPhone app that shouts its name at you (the exclamation point is part of the name like Yahoo!)…

INRIX TRAFFIC!

INRIX says that their predictive ability comes from more than 1 million drivers anonymously sending data about speed, position, and heading to their network. However, I don’t think many iPhone users of their app will send much data since the app needs to be active in order to gather that data. And, since the iPhone is essentially single tasking, TRAFFIC! can’t gather that data if another task is running on the display.

The app also gathers data about scheduled road closures and large events that could affect traffic. It displays this information marked by traffic cones and stars on its street map. My neck of the woods doesn’t have much in the way of real-time traffic information. So, I didn’t see much on the map except for scheduled road closures/work. That in itself is quite useful, however.

Top Stories
 
Mediabistro Events
EVENTS
Join Baratunde Thurston (left), The Onion’s Director of Digital and author of How to Be Black, for an entertaining look at creative social media campaigns in our Social Media Marketing Boot Camp starting February 16. Other speakers include Morin Oluwole (Facebook), Tim Devane (bitly), and SocialTimes' writer Devon Glenn.   Register now.