Google to Show Common In-App Activities in Related Search Results

Google search results for mobile and Web apps that use Google+ sign-in will soon include popular activities inside the services to the right of standard search results.

The feature relies on mobile and web apps that enable users to share their app activity to their Google+ profiles. The information the search provides is based on aggregate user activity.

The search will first work for a limited set of movie and music apps. Users who click popular audio or video content will be taken to the content within the app itself, which include Fandango, Flixster and SoundCloud.

Google first launched Google+ social login in February. It expanded the number of sites using the feature earlier this month through partnerships with social identity management platforms Gigya and Janrain.

Google says the in-app search feature will roll out for desktop users “over the next few weeks.”

google plus, social login, fandango, google search, social networks, social media

Related Stories
Mediabistro Course

Email Marketing

Email MarketingStarting January 12, learn how to create campaigns that engage subscribers, increase awareness, and drive traffic and sales! In this course, you'll learn how to create effective email campaigns to meet your company's goals and objectives, develop copywriting and design techniques, create and manage distribution lists, and more! Register now!