Google TV Offers More Details on Apps, Partnerships

For those who have been wondering what’s going on with Google TV, wonder no more: Developer and product manager Ambarish Kenghe offered a progress update on the Google Blog, and the new Google TV site offers descriptions of new apps and other features.

Google TV announced partnerships with Turner Broadcasting System, NBC Universal, HBO, and the National Basketball Association, adding that Google TV will use the Google Chrome browser to offer access to Web videos, Flash games, photos, movie reviews, and chat, all via the TV screen.

Apps that will come pre-loaded with Google TV include Pandora, Netflix, Napster, Twitter, Amazon, NBA Game Time, and Android Gallery, with apps from the Android Market to be available starting in January, according to CrunchGear.

From Kenghe’s post on the Google Blog:

One of our goals with Google TV is to finally open up the living room and enable new innovation from content creators, programmers, developers, and advertisers. By bringing Google Chrome and access to the entire Internet, you can easily navigate to thousands of Web sites to watch your favorite Web videos, play Flash games, view photos, read movie reviews, or chat with friends — all on the big screen.

Since our announcement, we’ve been overwhelmed by interest from partners on how they can use the Google TV platform to personalize, monetize, and distribute their content in new ways. Most of these partner sites already work with Google TV, but many are choosing to further enhance their premium Web content for viewing on the television. Today, we’re excited to announce several of these content partners.

Turner Broadcasting has been hard at work optimizing some of their most popular Web sites for viewing on Google TV, including TBS, TNT, CNN, Cartoon Network, and Adult Swim, available anytime through Google TV.

NBC Universal has collaborated with Google TV to bring CNBC Real-Time, an application that allows you to track your favorite stocks and access news feeds while enjoying the best financial news from CNBC directly on the TV screen.

HBO will bring access to hundreds of hours of original programming to Google TV with HBO GO. Authenticated subscribers will soon be able to access all of their favorite HBO content on-demand in an enhanced Web site for Google TV.

NBA has built NBA Game Time, an application that lets you follow game scores in real-time and catch up on the latest highlights from your favorite team in HD.

In addition, we’ve partnered with some of the leading premium content providers to bring thousands of movie and TV titles, on-demand, directly to your television. Amazon Video on Demand offers access to over 75,000 titles for rental or purchase, and Netflix will offer the ability to instantly watch unlimited movies and TV shows, anytime, streaming directly to the TV.

We have also been working with some leading technology and media companies to optimize their content for Google TV, including news sites like The New York Times and USA Today; music sites like VEVO, Pandora, and Napster; information networks like Twitter; and online networks like blip.tv. And with YouTube Leanback, we can offer the best experience for you to watch your favorite viral videos and personalized channels on the television.

Today we also launched a new Web site that provides more information about these apps and all of the other great features of Google TV. And if you want to stay up to speed on the latest developments from the Google TV team, check out our new blog

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Carolyn Penner from Twitter’s communications team offered more on Twitter for Google TV in a post on the Twitter Blog:

The application has most of the features and functionality that you’d expect from Twitter. It makes it easy to look through Tweets, @mentions, and favorites. When you click on a Tweet, you can reply, retweet, favorite, or share it. You will also see additional options depending on the content of the Tweet. For example, you can visit a URL or click a hashtag to search for it on Twitter. If a user is mentioned, you can visit that user’s profile to see their Tweets or follow them. And if there is a link to a photo or video, you can see a thumbnail version. Clicking the link will take you to the site so you can see a larger version of the photo or watch the video.

Additionally, the search box provides access to trending topics and recent searches, so you can quickly check out popular topics and revisit past searches. Downloading Twitter for Google TV also lets you share Web pages, pictures, and other content on Twitter — just look for the “Share” option and select Twitter.

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