Google Will Retire Latitude on August 9, Focus Location-Sharing on Google+

Ahmad Faizal Yahya / Shutterstock.com

After excluding Latitude from the latest version of Google Maps for Android and (soon) iOS, Google announced today that it will retire the location-sharing and check-in service, gently nudging users to share their locations on Google+ instead.

On its support page, the company explained that while users’ Latitudes friends lists will be deleted and their check-ins removed from all mobile and web versions of the service, similar sharing features are available on the  Google+ Android app and, soon, on the iOS apps as well.

Third-party developers who use the Latitude API will no longer be able to access the data from Google’s servers, but they may be able to see the data that they’ve already accessed and stored somewhere else. Users will still be able to find their location histories on the Location History dashboard.

Related Stories
Mediabistro Course

Content Marketing 101

Content Marketing 101Get hands-on content marketing training in our brand new boot camp, Content Marketing 101! Starting September 8, digital marketing and content experts will teach you the tips and tricks for creating, distributing and measuring the success of your brand's content. Register now!