Group buying is all the rage these days, as people flock to daily deals sites like Groupon and LivingSocial to get their fix. But this type of consumerism has a charitable side too, known as cause commerce. BiddingForGood, one of the largest group commerce sites out, there isn’t just about giving people the best deals – it’s about doing good: BiddingForGood’s auction platform is set up so that charities keep 91% of the merchandise sales from their auctions with BiddingForGood’s revenue share reaching up to 9%.
BiddingForGood is a charitable auction site that encourages their non-profits to form social network about their items and charities. As of today, auctions on BiddingForGood have raised $98,082,873 for charity – and this number is set to reach the $100,000,000 mark in a matter of weeks.
There are over 200,000 registered BiddingForGood users who have helped contribute to this staggering sum, and this number is growing by about 70% yearly. To encourage its members to form a respectful, engaging community, BiddingForGood has set up an Auction Consultant to help bidders determine auction best practices.
The site has today announced the launch of an array of tools for the non-profit fundraisers seeking to set up auctions through its platform. Entitled Acquisition Manager, Release 6.0, this set of tools provides fundraisers with valuable insight into how to acquire hot ticket items that people will want to bid on.
What’s great about BiddingForGood is that it is accessible to almost anyone. Auctions range from a family pack of tickets to a local zoo for $20, to a VIP US Open Tennis Package currently going for over $6,000. And because each of these auctions are set up by charitable foundations, bidders know exactly where up to 91% of their money is going.
Bringing good causes together in an inherently social auction platform has obviously proven to be a successful endeavor for BiddingForGood.