Listening to Sean Parker’s advice is a bit like trying to take life lessons from your parents seriously. Sure, they have experience and probably know what they’re talking about, but you always have the sneaking suspicion that their viewpoint may not be entirely relevant anymore. Just the same, let’s talk about the Napster founder’s recent decree that social music has finally reached its proper level of, umm, social-ness.
Citing Spotify as the crux of his argument (please ignore the fact that Parker is currently an investor in the service) the man that re-defined the music industry is now citing the freshly launched social music network as the representation of a brave new world of digital listening. Parker believes that Spotify provides internet users with the right resource for easily finding and sharing their favourite music — something that he says will greatly lessen piracy and lead to higher revenue shares for artists in the near future.
While Spotify certainly looks like an interesting social music platform, Parker’s claims for it being so revolutionary don’t necessarily stand out as entirely unique. Easy search and sharing functions and convenient monetization potential have also worked in the best interests of sites like Grooveshark and Pandora after all.
Could it be that, instead of making bold statements about the death of piracy, we should look toward a future where its damaging effects are lessened by valuable alternatives? In this sense, Spotify is just one more stab in the right direction.
Check out Spotify yourself to see if it blows your mind to the same degree that it has Sean Parker’s by redirecting yourself thisaway.