Hi AppNewser readers - we're now a part of Mediabistro's SocialTimes.com. For more great App news, reviews, guides and tips, head over to InsideMobileApps.

Houghton Mifflin Harcourt Signs with NetGalley

net-galley10.png

Houghton Mifflin Harcourt is the first of the “big six” publishers to sign on with NetGalley. The deal went into effect yesterday.

“Using NetGalley allows us to streamline our distribution process, cut costs, and increase the reach of our marketing and publicity campaigns,” said Houghton Mifflin Harcourt’s Vice President, Digital Market Strategy Sanj Kharbanda in a statement.

Once a couple more of those big six sign on, NetGalley will be the new way of doing things…

Related Stories
Mediabistro Course

Email Marketing

Email MarketingStarting January 12, learn how to create campaigns that engage subscribers, increase awareness, and drive traffic and sales! In this course, you'll learn how to create effective email campaigns to meet your company's goals and objectives, develop copywriting and design techniques, create and manage distribution lists, and more! Register now!