Houseparty.com Celebrates with Series B Financing

Houseparty.com announced that it has closed a $3.4 million round of Series B financing. A majority of the company’s high profile Series A investors also participated in the current round as well as several new angel investors.

Proceeds will help fuel the company’s growth and existing product development initiatives.

Founded in 2005, House Party is an experiential marketing company that brings together thousands of consumer advocates who host in-home parties featuring a brand, product or element of entertainment programming. Houseparty.com then manages the online community space for each brand event so consumers can engage both in home and online. The company is headquartered in Irvington, New York.

Join Baratunde Thurston (left), The Onion’s Director of Digital and author of How to Be Black, for an entertaining look at creative social media campaigns in our Social Media Marketing Boot Camp starting February 16. Other speakers include Morin Oluwole (Facebook), Tim Devane (bitly), and SocialTimes' writer Devon Glenn.   Register now.