Vanity Fair is reporting that a new sitcom entitled “Friend Me” has just been ordered to series by CBS and will feature characters who work at Groupon. In January, when news first broke of the pilot episode, Groupon denied that it had any involvement in the show, but that’s because it was a one off pilot. Now that the show will be airing weekly, will Groupon need to intervene in some way?
The show will not focus on Groupon specifically, but on the two employees who work at the company in Los Angeles.
“twentysomething best friends, Evan and Rob, [who] move from their hometown of Bloomington, Indiana, to Los Angeles to begin their exciting new lives working at Groupon. Evan is having trouble breaking his old slothful habits and rather than go out after work to explore L.A. and meet new people, prefers to play online poker with his buddies back home. Rob has different plans and is determined to drag Evan, kicking and screaming, along with him.”
The premise seems rather bland, and with most sitcoms like these the setting only provides a backdrop for humorous set pieces and simple plot devices. That said, I’m guessing the show is aiming to iterate based on what works and what doesn’t. Adding Groupon to the story mix means they can always source group-buying for humor and see if that works with audiences. I know in my circle of friends we have a few laughs at some of the crazier deals available, and also laugh at one of our friends who stores the coupons like a squirrel stores nuts.
They’ve also done a bit of straddling by setting the show in Los Angeles rather than Chicago (where Groupon is actually based) to give them a source of L.A. jokes about silicon breasts and spotting celebrities.
I’m guessing the show will end up being somewhere between Two-and-a-half Men and Big Bang Theory, and will only last based on the strength of the character relationships. We’ll have to see!
Image: Yuri Arcurs via Shutterstock