JPMorgan Expects Tablet Sales To Soar

JPMorgan Securities Analyst Mark Moskowitz told Reuters that he expects the tablet market to hit $35 billion market by 2012, cutting into PC sales.

Moskowitz told Reuters: “We expect tablets to have an increasingly negative impact on PC shipments. More than 35 percent of tablets sold in 2012 will be cannibalistic, particularly as relates to netbooks and notebooks.”

Reuters has more from the brokerage house’s outlook report: “JP Morgan raised its 2011 tablet revenue estimates to $26.1 billion from $24.9 billion and 2012 estimates to $35.2 billion from $34.1 billion. It expects 2011 unit shipments of 47.9 million, up from its prior view of 46.1 million. For 2012 it sees unit shipments of 79.6 million, up from its prior view of 78.2 million.”

Much like what happened with eReader, JPMorgan predicts that soaring tablet sales will drive lower prices.

Related Stories
Mediabistro Course

Instagram Marketing

Instagram MarketingStarting October 27, learn how to gain likes and followers on one of the most popular social media platforms! In this course, you'll learn how to develop an Instagram strategy that will make your profile stand out and gain new followers, tell a brand story through photos, and use your Instagram profile to drive your sales and business objectives. Register now!