Jumping the Shark or a Whole New Begining for Twitter?

Yes, it’s happened. This morning Oprah Winfrey joined Twitter (@Oprah) during her show. Her first Tweet: “ASHTON IS NEXT!” was very anti-climactic. Instead of hitting Update, Nate Berkus hit Refresh. So it went to Twitter purgatory. Her first successful Tweet:

HI TWITTERS . THANK YOU FOR A WARM WELCOME. FEELING REALLY 21st CENTURY .

Oprah sent six successful updates during the show (9amCT) and none since. She’d already had about 75,000 followers at the beginning of the show. As of 4:30pmET (when Oprah airs in New York), she has 144,000 followers. Many social net-watchers think now that Oprah Winfrey is on Twitter, the platform has officially gone mainstream.

But, is that a good thing or a bad thing?

What Does Oprah Joining Twitter Mean?
( online polls)

Join Baratunde Thurston (left), The Onion’s Director of Digital and author of How to Be Black, for an entertaining look at creative social media campaigns in our Social Media Marketing Boot Camp starting February 16. Other speakers include Morin Oluwole (Facebook), Tim Devane (bitly), and SocialTimes' writer Devon Glenn.   Register now.