MediaPost is reporting that JumpTap, the mobile search and advertising provider, has landed $26 million in venture funding from investors as part of a fourth round. “The funding will be used to expand the Cambridge, Mass.-based company’s global ad sales and operations division to meet growing demand from advertisers.”
The report said that JumpTap now reaches 140 million wireless subscribers through partnerships with 17 mobile operators and content providers including The Associated Press, AccuWeather.com and Superpages.com. What’s key is how much has changed recently with mobile search, now that carriers are beginning to shift toward alliances with major portals (such as the Verizon-Google deal in progress). Last month, JumpTap launched an iPhone-related ad network that places ads within applications.





Join Baratunde Thurston (left), The Onion’s Director of Digital and author of How to Be Black, for an entertaining look at creative social media campaigns in our 



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