Kobo eReader Featured On “The Office”

Kobo’s eReader showed up on last night’s episode of The Office. In the episode, which is about New Year’s resolutions, Daryl Philbin –the character played by Craig Robinson– decides he wants to read more this year.

He is introduced to the Kobo on a trip to a bookstore. While his co-workers Dwight and Andy are trying to fulfill their resolution to pick up loose women, Daryl speaks to a bookstore clerk about the Kobo.

Expressing his fear of eReaders, as someone who works for a paper company, Daryl is quickly sold on the fact that the eReader can fit 10,000 books. He is seen reading it later on in the episode at the roller rink.

Related Stories
Mediabistro Course

Instagram Marketing

Instagram MarketingStarting October 27, learn how to gain likes and followers on one of the most popular social media platforms! In this course, you'll learn how to develop an Instagram strategy that will make your profile stand out and gain new followers, tell a brand story through photos, and use your Instagram profile to drive your sales and business objectives. Register now!