LeBron James Takes His Talents to YouTube

The National Basketball Association’s regular season may be winding down to an end, but Miami Heat superstar LeBron James’ new animated series on YouTube is just getting started.

The LeBrons is based on an ad campaign for Nike, and it features four versions of James: Kid, Athlete, Business, and Wise. The series is sponsored by HP and Intel.

Related Stories
Mediabistro Course

Social Media Metrics

Social Media MetricsStarting September 4, work with a social media manager to monitor, measure and optimize your social media efforts! Danielle Brigida will teach your how to sift through web analytics, Facebook Insights, and Twitter mentions to develop a comprehensive reporting and tracking system for your brand. Register now!