LimeLife Does it in Reverse, Goes Desktop

LimeLife_Desktop.jpg

Most companies start out with a desktop Web presence and gradually make their way over to the mobile side. Not so with LimeLife; after launching in 2005 and becoming the leading women’s mobile content publisher last year due to its partnerships with Time, Inc., NBCU, Rachael Ray and Bravo, today the company is unveiling its first foray onto the regular desktop Web.

“Targeting young media-savvy women, the site delivers life-relevant, pop-relevant content in a voice that is fresh, smart, sassy and fun. The new site continues LimeLife’s strategy to provide content-rich lifestyle destinations, utilities and entertainment for women, 18-34 years of age, across multiple media platforms.”

Access the desktop site at www.limelife.com or the mobile site from your cell phone at m.limelife.com.

Related Stories
Mediabistro Course

Email Marketing

Email MarketingStarting January 12, learn how to create campaigns that engage subscribers, increase awareness, and drive traffic and sales! In this course, you'll learn how to create effective email campaigns to meet your company's goals and objectives, develop copywriting and design techniques, create and manage distribution lists, and more! Register now!