LinkedIn Search Gets More Social

LinkedIn isn’t a company that widely publicizes the incremental changes to their service (unlike another social network I know), but they’ve slowly been rolling out improvements to their group service for a while, and now they’ve included a pretty major upgrade to their search.  The update enables LinkedIn search to search through the millions of conversations in Groups to find information relevant to your search.

This reminds me a bit of Quora — since LinkedIn is a professional network, the conversations within groups tend to be more informed and about professional services and ideas.  Users will be able to search an entire database of experts’ opinions on a certain subject and then join the groups.  That’s a fast way to access relevant information and people.

I’ve been waiting for an idea like this to leverage the collective intelligence of LinkedIn, and I think keeping these features launches off the front page means that it doesn’t disrupt the austerity of the site.  A lot of people don’t want LinkedIn to turn into a Facebook type app-stravaganza, and like that it can function as a great place to keep an online resume to show to your colleagues.

Read more about the feature here.

Image: Aleksandar Videnovic via Shutterstock

Related Stories
Mediabistro Course

Email Marketing

Email MarketingStarting January 12, learn how to create campaigns that engage subscribers, increase awareness, and drive traffic and sales! In this course, you'll learn how to create effective email campaigns to meet your company's goals and objectives, develop copywriting and design techniques, create and manage distribution lists, and more! Register now!