Michelle Obama Takes Anti-Obesity Campaign to Pinterest

social media, social networks, michelle obama, recipes, pinterestIn addition to showing off her impressive dance moves with Jimmy Fallon, Michelle Obama has taken her anti-obesity efforts to Pinterest. MyPlate Recipes launched a Pinterest profile today, featuring recipes that help eaters comply with the dietary recommendations set out with the MyPlate, the USDA’s revision of the food pyramid.

Obama’s Let’s Move initiative is one of the sponsors of the account. (The first lady also has an account run by 2012 campaign staff.)

“This one-stop-shop for home cooks will give parents the information and tools they need to make healthy choices for their families,” Let’s Move said in a press release.

Cooking is a perhaps the most popular category on Pinterest.

The Pinterest account compiles recipes from a number of online caches, including AllRecipes, Epicurious, and Everyday with Rachael Ray.

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