Microsoft Powers Up MSN Mobile

Microsoft’s new MSN Mobile portal (located at mobile.msn.com) offers news, sports information, entertainment features and access to services like e-mail, search, maps and instant messaging all on one page, according to this Reuters report.

Microsoft had much of this in place before. But the new portal site is a significant step forward, with the ability to detect what kind of handset you’re using, and adjust the site formatting and font size as necessary.

The iPhone and the new MSN portal reflect how companies are trying to address consumer dissatisfaction with surfing the Internet on mobile phones, Sterling Market Intelligence founding principal Greg Sterling said in the article, noting that “small screens and slow networks contributed to a poor experience for most users.”

Microsoft Launches New-Look MSN for Mobile Phones [Reuters via eWEEK]

Join Baratunde Thurston (left), The Onion’s Director of Digital and author of How to Be Black, for an entertaining look at creative social media campaigns in our Social Media Marketing Boot Camp starting February 16. Other speakers include Morin Oluwole (Facebook), Tim Devane (bitly), and SocialTimes' writer Devon Glenn.   Register now.