MocoNews has a great look at the various Olympics mobile coverage from ESPN, Fox Sports, and NBC Sports, and how each one fared in practice over the past week. Although the site expressed disappointment that none of the WAP portals offered video content, they awarded ESPN the gold medal “because it offered the richest, deepest and most visually appealing of the [sites] we visited.”
The worst performer was CBS, according to the review. “Not a single mention of the Olympics on CBS Sports Mobile main page and nothing under its menus and categories. Only after clicking on ‘more headlines’ did we pull up a few Olympics-related stories. After searching specifically for ‘Olympics,’ the site returned more than 100 links to news articles aggregated from various news outlets.”
That highlights a persistent problem across many WAP sites: the fact that many search boxes doesn’t seem at all tuned for mobile use. It’s painful to discover that on the go, when suddenly your handset freezes up because it’s trying to download and digest a huge desktop site that it can’t even render properly.





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