The rescue of the formerly trapped miners from the northern Atacama desert in Chile generated strong numbers for CNN.com, msnbc.com, and Univision Interactive Media, as previously reported by WebNewser, although the story finished second to South Korean boy band Super Junior on the Top 10 Most Tweeted Brands list, created by AdAge.com and social-media trend-analytics service What the Trend. Mashable has yet more statistics on online coverage of the Chilean miners’ story:
â€¢ Global news traffic hit a two-year high of 4,052,459 page viewers per minute at around 5 p.m. ET Tuesday, Oct. 12, just below the day when Barack Obama was elected president, Nov. 4, 2008, which saw 4,286,021 page views per minute, according to Akamai’s Net Usage News Index.
â€¢ Approximately 104,000 Tweets per hour contained one of the six top keywords related to the rescue — Chile, miners, Chilean, rescue, Pinera, and feurzamineros.
â€¢ On social-media platforms, the word “Chile” was mentioned some 252,000 times last Tuesday and another 412,000 Wednesday, for a total of 667,000, according to social-media-measurement platform Trendrr, which added that there were also related mentions of words such as “miners,” “rescue,” and “men” in hundreds of languages.
â€¢ YouTube saw 16,100 new videos tagged “Chile” and “miners” appear by Thursday.
â€¢ Google search results for the top six terms mentioned above rose to more than 600 million Friday from some 243 million last Tuesday. Bing saw a similar uptick, delivering 173 million results, up from 60 million.