Launched today, the site features Williams interviewing the Brooklyn group Deer Tick and, well, music.
Williams explains the concept:
Okay, so I didn’t name this thing, but I did come up with the idea. I have always loved identifying good music and good groups — discovering them early (bar bands are best) and following them through their journey. While we’ll interview some established musicians, mostly I’d like this to be a place where people can sample some of the great music being created every day, by talented musicians who wouldn’t dream of doing anything else.
> Update: Dan Harris, host of the similarly-themed “Amplified,” on ABC News has some advice for his new indie music news Website competitor. “Having covered indie rock here on Amplified for the last five months, I welcome Mr. Williams to the game,” writes Harris today. After five tips for the NBC anchor, Harris gave his nod of approval: “Seriously, Brian, it’s great you’re doing this. The recession is hitting indie music hard. There’s an enormous amount of talented bands out there. Attention from someone of your stature can only help.”